From May 17 to 28, 2022, France Télévisions and Brut. they will immerse themselves in the magic of the Cannes Film Festival and its 75th anniversary.
France’s leading media group will do its best to cover the Festival in its entirety through its linear and digital channels, including the france.tv platform. In addition to the Opening and Closing Ceremonies with live streaming of the Awards Ceremony, a series of highlights will be screened daily in France 2 and France 3 news segments, on Culturebox with special night slots dedicated to the Festival, and a lineup of exclusive programs, notably on France 5, based directly on the Croisette for the duration of the event.
The Festival will enjoy unprecedented coverage on a global scale thanks to Brut’s social media reach. and 500 million viewers in more than 100 countries, most of whom are between the ages of 18 and 34. Its unique multilingual format will ensure that Brut. increases the visibility of the Festival on four continents: Europe, America, Asia and Africa.
red carpet treatment
The Opening and Award Ceremonies (Closing) to live France 2
Special programs of the night of the Festival de Cannes in Culturebox:
– 7:00 pm to 9:00 pm: daily live space
– 9:00 p.m. to 10:30 p.m.: Screening of a film from one of the Cannes Selections (including two free play exclusives)
– From 10:30 p.m. (until 5:00 a.m.): Festival TV (Festival news, photocalls, film press conferences, masterclass)
A list of Cannes films which will be screened from Friday May 13 on the group’s channels (France 2, France 3, France 5, Okoo) and from Tuesday May 17 on Culturebox, as well as thematic documentaries (the cheeky in the second half of the afternoon on France 5 on Sunday 15 and Sunday 22 May).
More films available in catch-up on france.tv, plus four collections dedicated to Cannes:
– A collection dedicated to women filmmakers with films selected for the Directors’ Fortnight;
– A Cannes Collection (uploaded May 12);
– A collection starring feature films selected by ACID (L’Association du Cinéma Indépendant pour sa Diffusion);
– A special Cinéma de Minuit collection of book-to-screen adaptations during the the great bookstore program live from Cannes on May 25.
Iconic programs that go into the heart of the Festival:
– La Grande Librairie (special edition filmed live from Cannes, screened in the first half of the night of Wednesday, May 25);
– C Ce Soir (live from Cannes on Friday May 20 and Friday May 27 in the second half of the night);
– Saturday 8:30 p.m. (live from Cannes on Saturday 28 with the Awards team).
Lots of live links throughout the day, giving viewers the opportunity to follow all the breaking news from the Festival from a variety of different perspectives:
– mornings in telematine (6:30 a.m. to 9:30 a.m.) and The Morning of France Info (6:30 a.m. to 8:30 a.m.)
– News segments on weekends (1:00 pm and 8:00 pm)
– News segments during the week noon/1:00 pm, 1:00 pm; 19:00/20:00 and 20:00
– C for you, The continuation (Monday to Friday, 8:00 p.m. to 9:00 p.m.)
– In addition to extensive coverage on regional channels throughout France throughout the Festival, in particular on France 3 Provence Alpes Côte d’Azur, which will offer particularly extensive coverage.
The 75th edition of the Festival: To celebrate our anniversary, a documentary will be screened for the opening of the Festival (second half of the night on France 2), as well as a gala concert.
Bringing the Cannes Film Festival to life for new audiences around the world
Stupid. is proud to partner with France Télévisions to raise the profile and deepen the impact of the world’s largest film festival. Stupid. is a 100% digital media channel distributed on international platforms with 450 million viewers in 100 countries around the world, especially between 18 and 34 years old who seek to stay on top of the latest news and enjoy downtime in a way different.
The idea is to increase the event’s visibility among younger generations around the world, raising its profile in a community with an eclectic range of interests but a shared appreciation for openness and values such as diversity, balance of power, gender identity , love, social responsibility and more: values that are also shared by all Cannes films, regardless of their country of origin.
To do it, Stupid. offers a new editorial line embodied by its in-house journalists and a stable of content creators who play an active role in enacting change.
Stupid. will cover the Opening and Closing Ceremonies, the red carpet, the photocalls and the press conferences with content adapted to social media platforms such as Tik Tok, Snapchat, Instagram, Facebook and Twitter. Augustin Trapenard will offer a long interview every day based on the latest film news. The Brute. reporters will create exclusive content focused on the event and the talent that is dedicated to bringing the Festival to life, both on and off stage.
Stupid. will also launch creator Program, a new publishing scheme designed to connect younger generations with the challenging and thought-provoking films of the Cannes Film Festival in a unique opportunity that cuts right to the heart of the Cannes experience: content creators from around the world invited by Brut. and given carte blanche to cover the Festival as they see fit.