Between young people and SME entrepreneurs, two ways of approaching the future

Youth, employment and basketball. This is the program for this Friday April 1 in Caen. Starting at 4:00 p.m., a round table is organized at the School of Administration (EM) followed by a debate in the presence of various professionals from the region. “The aim is to offer training and present the main companies in the basin”, explains Thierry Godfroy, CEO of Caen Basket Calvados (CBC), partner of Bpifrance, the public investment bank, organizer of the debate.

“The event, dedicated to youth employment, is open to everyone,” he warns. The round table will be an opportunity to reflect on the challenges of tomorrow, but also to be interested in the vision that young people have of business leaders and vice versa. So says a new study by Bpifrance Le Lab, entitled “aspiration of young people and managers of SMEs-ETIs” and carried out with 1,096 leaders and 502 young people. It will be presented in preview and we can already give some elements.

The company as a tool to change society

Both inside and outside the company, it appears that managers have more confidence in the future than young people. Only 25% of students are optimistic, compared to 35% of leaders. But the two populations agree on the desire to accentuate actions in favor of the environment, even if it means revising their habits and their comfort of life. Thus, 78% of managers believe that technology should focus mainly on climate and biodiversity issues. 63% of young people believe that companies should prioritize social and environmental commitments over strict economic development. Half of executives (50%) agree and believe that companies have a role to play in building a better society, with nearly three-quarters even saying they use their company’s resources to influence the world That surrounds them.

If they agree in substance, it is more complicated in form. In fact, the study reveals that misunderstanding persists between these two categories of people. 39% of business leaders think that 18-25 year olds rush from one job to another, while only 13% of young people agree. Therefore, the vast majority of them aspire to long-term employment. Another interesting fact that the study highlights: the main ones. For 38% of leaders, decisions should come from politicians, and for 28% from experts. While among the young people surveyed, decision-making should fall to civil society (73%). If their vision of the world diverges, they will all come together for an evening around a common passion: basketball. In fact, after the round table, they will cheer on the CBC against Rueil Athletic Club at the Palais des sports de Caen.

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